I was astonished to see the squid game and the story behind it, From Director failing multiple times before releasing the show. It is one of the highest watched Netflix TV series ever worldwide. But here’s the catch I observed some key psychological insight from the series. …

Ten years ago, many of these words did not exist or were not used in the same way. Only with the increase in the number of startups around the world has an entirely new vocabulary emerged. I was completely new to these jargons, I self-learned most of them while I…

When you think of the best websites, apps, and layouts you’ve ever seen, you probably think of layouts with a western structure. But have you thought about what the same UX would look like to an Arabic user? Before diving deep into the difference of UX, think upon the basic…

As a non-technical founder, you want to get your product to market as quickly as possible. You don’t want your lack of coding skills to hold you back, while some competitors with experience in JavaScript and Node are launching something better and faster than you. Knowing how to code shouldn’t…

Only those who trod the path, know the tears they have to silently bear. — Anonymous Taking that plunge is in itself a courageous step, but running a company along with your team is a different ball game altogether. As you start taking steps towards your mission and delegate assets…

Ever wondered how does an Idea clones so quickly across various markets, what triggers that quick copy of one Idea and spreads so quickly across various domains. One such example is Uber-like business models. Uber-Like business Models Business models where demand and supply are aggregated using a Mobile App or website. when demand…

One of the easiest things to do is to confuse Cost, Price, and Value. One of the toughest decisions for any entrepreneur is to price the products. This does not come down easily if you run a SaaS company. Because any subscription-based businesses are monthly renewed and are in competition…

I have been working in multiple startups from having my own startup in Freight-tech. I have spent total of 6 years of experience working with 4 different founders working very closely with them and being one of the early founding team members for all 4 of them, these were the…

Zomato is an Indian restaurant search and discovery online service (web and app). It is spread worldwide, And is known for its Online food delivery It has also launched Cloud kitchens in many regions across the world, It gathers and provides information of restaurants on a regular basis, it allows…